Who this is for
For agencies, developers and specialists needing a property catalogue, leads and automatic data updates.
What the solution delivers
A scalable model for properties, filters, feeds, CRM and advertising landing pages.
REAL ESTATE / PLATFORM / INDUSTRY SOLUTION
A real-estate platform with a property catalogue
Properties, selection, enquiries, feeds and analytics are designed as one manageable system.
A scalable model for properties, filters, feeds, CRM and advertising landing pages.
- First phase
- Business-model and data review
- Management
- Content, catalogue and SEO remain in Bitrix
- Integrations
- CRM, accounting, feeds and analytics as needed
- Launch
- Responsive layout, speed, QA and training
REAL ESTATE / PLATFORM / TASKS
Where businesses commonly lose enquiries and time
The system is designed around actual gaps in the process.
- The site does not follow the buying journey
- We restructure it around customer intent
- Data differs between systems
- We define a source of truth and exchange rules
- Sales receives enquiries without context
- We transfer the page, interest, UTM tags and actions
- It is unclear what works
- We connect goals, enquiries and sales outcomes
MODEL / SCOPE
Architecture for your industry
We define entities and relationships first, then choose components and design.
This lets the project evolve without rebuilding its foundation or relying on a random collection of modules.
- Content and demand
- Services, categories, SEO topic groups and landing pages
- Core entity
- Products, solutions, properties or business areas
- Sales
- Form, qualification, CRM and next step
- Control
- Analytics, integration logs, backups and QA
REAL ESTATE / PLATFORM / STAGES
Launch through manageable, verified stages
Every stage ends with a verifiable result.
- 01 — Review
- Demand, data, processes, constraints and metrics
- 02 — Prototype
- Structure, key screens and management model
- 03 — Working system
- Bitrix, catalogue, forms, integrations and content
- 04 — Acceptance
- Responsive layout, SEO, speed, security and training
TRUST / VERIFICATION
Evidence and responsibilities
We do not publish invented reviews, awards or metrics.
For a new area, we show a demonstration workflow and evaluation criteria. For established experience, we provide relevant case studies and technical evidence.
- Clear solution status
- Real estate is an industry preset for the platform, not an invented client case study
- Tested on our own demo
- The property catalogue, filters and enquiry journeys undergo QA before reuse
FAQ / SOLUTION
Questions before starting
We define essential conditions before main development begins.
- Can the first version launch in stages?
- Yes. We first define the minimum working sales journey, acceptance criteria and data, then add automation.
- Can content be edited without a developer?
- Yes. Pages, sections, catalogue, SEO, case studies and forms are managed in SignM.
- Is this an off-the-shelf package or custom development?
- We use an existing core and industry preset, adapting entities and the sales journey to your business.
- How is the project estimated?
- After reviewing the catalogue, integrations, content volume and user scenarios.
FIRST STEP / ESTIMATE
Get an industry solution plan
Describe your business model, current systems and the first outcome the project should deliver.
Launch options
- Model design
- Properties, filters, data sources, roles and lead journey · from RUB 90,000 · up to 2 weeks
- Property catalogue
- Import, search, property pages, selection and enquiry forms · from RUB 450,000 · from 7 weeks
- Sales platform
- Feeds, CRM, accounts, automation and cross-channel analytics · quoted after review · according to the roadmap
Readiness checklist
- Properties have stable external IDs
- Repeat imports update rather than duplicate
- Reference data and filters are normalised
- Users receive predictable results
- Price and status sources are defined
- Withdrawn properties do not remain active
- Property pages support selection
- They include specifications, documents, surroundings and a call to action
- Leads include the chosen property and source
- Sales begins with context
- Feeds and updates have logs
- Import errors can be reproduced and checked